Allure Bridal

Whether your style is classic and traditional or bold and dramatic — it all starts with how your gown makes you feel. And nothing feels like an Allure. I Do Bridal and Formal is the exclusive retailer for Allure Bridal in the Mobile area.

Allure Bridals collection is all about the details—beading, floral appliqués, dramatic backs, and perfect draping. With gowns starting around $900, every gown features details to set it apart and make the bride shine.